Manhattan Research at eMarketing Summit Europe 2008

Mark Bard, President, Manhattan Research

This year's eMarketing Summit Europe in Zurich was successful in bringing together pharma stakeholders from a variety of organizations to learn about and discuss issues and trends affecting European pharma online marketing. Included on this page are links mentioned in my presentation "The Future of Marketing" as well as free European pharmaceutical marketing downloads such as white papers and reports. Looking forward to the 4th annual eMarketing Summit next summer.


For more information, please submit the form below or contact sales@manhattanresearch.com.

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White Paper: Getting Ready for Pharma 2.0

Discusses issues affecting European pharma marketers today: physician media mix, e-detailing, search engine marketing, physician mobile device ownership and web 2.0.

White Paper: European Pharmaceutical Marketing in 2008

Highlights emerging trends about consumer and physician use of new media.

Fact Sheet: European Pharmaceutical Marketing

2008 key trends and facts

Press Release: Top Pharmaceutical Websites Visited by European Consumers

Cybercitizen® Health Europe study reveals how European consumers use the Internet for health information.



Cybercitizen® Health Europe and Taking the Pulse® Europe both include syndicated studies and advisory services that provide European pharmaceutical industry leaders the tools to better plan and market existing and future products.

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