This exclusive Manhattan Research webinar is available only to purchasers of ePharma Physician® 2014
Date & Time
Wednesday, July 30, 2014
2 p.m. ET
Key questions to be covered in the webinar include
Optimizing physician-rep interactions: How is physician reliance on reps evolving? Which other office staff are relevant, and how are reps driving engagement with the digital channel?
Tablet reps: Do tablets augment sales effectiveness and how relevant are print materials? How can brands improve satisfaction?
Online promotional programs: How are online promotion programs influencing prescribing decisions in 2014 and how can brands drive acquisition?
Product info-seeking behavior: How are physicians searching for pharmaceutical information online and how can brands maximize digital assets?
Pharma value-added services: Which patient engagement and support services are physicians interested in?
Device Optimization: Where does the tablet shine brightest as a professional device in 2014? In what scenarios is it still not seeing traction?
There will be a live Q&A after this session.
This is a webinar for clients of the study only. If you are not a client but are interested in becoming a client, please fill out the following form and a representative will contact you: