Webinar: Taking the Pulse® U.S. 2014: Reaching Today’s Digital Doctor

This exclusive Manhattan Research webinar is available only to purchasers of Taking the Pulse® U.S. 2014.


Date & Time
Tuesday, April 29, 2014
11 a.m. ET

Learn how U.S. physicians use digital channels for professional purposes and patient interaction.

  • Understanding a Three Screen World: What role does each screen play in physician workflow throughout the course of their day? 
  • Professional Resources across Channel: Which sources both offline and online are physicians relying on day-to-day to conduct their practices?
  • Opportunities for Pharma in EHRs: How are EHRs impacting physicians’ use of professional websites and apps? What opportunities exist for pharma to have meaningful interactions with physicians through EHR systems?
  • Macro Healthcare Shifts: How are formulary restrictions, a shift toward outcome based measures and other changes in healthcare policy impacting physicians’ practices in 2014? 
  • Device Optimization: Where does the tablet shine brightest as a professional device in 2014?  In what scenarios is it still not seeing traction?

There will be a live Q&A after this session.
 

This is a webinar for clients of the study only. If you are not a client but are interested in becoming a client, please fill out the following form and a representative will contact you:

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