Vital Physician and Consumer Insights and Analytics

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Manhattan Research is a global pharmaceutical and healthcare market research and advisory firm focused on the digital trends shaping the future of consumer and physician marketing.

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Creating a Winning Digital Engagement Strategy for Payers
Join us on September 30, 2014 at 11am EST. Learn more and register here.

Improve your customers’ tablet rep experience

Only one in three physicians who met with a tablet-equipped medtech sales rep rated this interaction as “excellent.”

How can you improve user experience, interactivity and content?

Digital Medtech Physician 2014 has the answers.

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Digital Competitive Landscape Series

Benchmark your digital strategy against the industry

Websites | Mobile | Social | Video | AppsFind out more

Manhattan Research’s new report series benchmarking your digital strategy against the industry. Websites, mobile, social, video and apps are tracked and evaluated across a multitude of attributes for your brand category.

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Merck is figuring out how to play in EHRs

This look into Merck’s Practice Fusion partnership is exciting news for all of us who’ve been wondering what pharma engagement of physicians and patients through electronic health records (EHRs) might look like. Merck is giving users of Practice Fusion’s EHR a dashboard through which they can identify patients who are behind on their vaccinations…  Read more

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